Accelerator · 9 deals
Membership network for sports technology commercialisation
Melbourne, VIC
Every published round Australian Sports Technology Network (ASTN) took part in, and every parcel of existing shares it bought off another holder. Deals we hold but haven't published yet are not counted.
| Company | Stage | Announced | Amount | Role | Alongside | Sources |
|---|---|---|---|---|---|---|
| WearOptimo | Grant | 1 May 2025 | $25k | Participant | Startup Daily, SmartCompany | |
| Talk All Sport | Grant | 1 May 2025 | $25k | Participant | Startup Daily, SmartCompany | |
| Myriad Studios | Grant | 1 May 2025 | $25k | Participant | Startup Daily, SmartCompany | |
| Imagine Realities | Grant | 1 May 2025 | $25k | Participant | Startup Daily, SmartCompany | |
| Fempro Armour | Grant | 1 May 2025 | $25k | Participant | Startup Daily, SmartCompany | |
| Cérge | Grant | 1 May 2025 | $25k | Participant | Startup Daily, SmartCompany | |
| Crowd Canvas | Grant | 1 May 2025 | $25k | Participant | Startup Daily, SmartCompany | |
| Cool Beans | Grant | 1 May 2025 | $25k | Participant | Startup Daily, SmartCompany | |
| WearOptimo | Accelerator | 21 Feb 2025 | - | Lead | SmartCompany, @AuManufacturing |
Everyone Australian Sports Technology Network (ASTN) has named to a program in published coverage. A place in a program is not a raise: the cheque is the figure recorded with the place, which is the program's standard terms where we hold them, and a blank is one we don't.
Companies Australian Sports Technology Network (ASTN) has backed in a published round, and companies whose existing shares it bought off another holder.
| Company | What it does | First invested | Rounds | Led |
|---|---|---|---|---|
| Cool Beans | 1 May 2025, Grant | 1 | 0 | |
| Crowd Canvas | 1 May 2025, Grant | 1 | 0 | |
| Cérge | 1 May 2025, Grant | 1 | 0 | |
| Fempro Armour | 1 May 2025, Grant | 1 | 0 | |
| Imagine Realities | 1 May 2025, Grant | 1 | 0 | |
| Myriad Studios | 1 May 2025, Grant | 1 | 0 | |
| Talk All Sport | 1 May 2025, Grant | 1 | 0 | |
| WearOptimo | 21 Feb 2025, Accelerator | 2 | 1 |
Fund closes reported for Australian Sports Technology Network (ASTN), as distinct from the investments it has made.
Companies Australian Sports Technology Network (ASTN) has backed that another company then bought. An exit for the holding, not a deal Australian Sports Technology Network (ASTN) did.
| Name | Role | Sources |
|---|---|---|
| Dr Martin Schlegel | Director - Program Activities | Startup Daily, Australian Sports Technologies Network team page |
| Dr Martin Schlegel | Chair | LaunchVic |
| Nikita Vogel | Queensland Manager and Program Lead | SmartCompany |
Stories naming Australian Sports Technology Network (ASTN). Where several outlets covered the same round, they are bundled under whichever ran the fullest account.
ASTN, the NRL and Advance Queensland picked eight Queensland startups for the first Tech Sprint under their new three-year Magic Round partnership; each receives $25,000 to tailor its technology to the league's needs.
Also Startup Daily
LaunchVic case study profiling Dan Pelchen's sports analytics startup Traits Insights, its ASTN accelerator roots, backing from Artesian and athlete-backed APEX Capital, advisory board, and adoption by AFL and international clubs.
Queensland's investment arm is backing Melbourne's sports technology network to run accelerator programs for as many as 40 local sportstech startups, after its venture development fund recently committed to several venture funds.
ASTN has received a Western Australian government grant to deliver its sports technology entrepreneurship and pre-accelerator programs in WA, with a Perth launch event scheduled for 25 July.
Startupbootcamp's Melbourne-based Sport & EventTech accelerator announces its second cohort: ten global startups chosen for the 2021 program, supported by LaunchVic and a group of sporting and corporate partners.