Company
Brisbane, QLD
Every investor coverage indicates participated in a round CitrusAd raised.
Investors whose own portfolio pages list CitrusAd, even though we haven't found any coverage of the round yet.
| Investor | Listed on |
|---|---|
| MA Financial Group | its portfolio page ↗ |
| MA Growth Ventures | its portfolio page ↗ |
The transaction that ended CitrusAd's run as a startup, per published coverage. It closes the funding history too, where it is the ladder's last rung.
| Bought by | Kind | Announced | Price | Sources |
|---|---|---|---|---|
| Publicis | Acquisition | Jul 2021 | $202m | SmartCompany (Tue 19 Oct 2021), SmartCompany (Fri 24 Sep 2021) |
Companies CitrusAd acquired or merged with, per published coverage. Buying a company is not investing in one: nothing here counts in the deals column.
| Name | Role | Sources |
|---|---|---|
| Brad Moran | Chief Executive | SmartCompany |
Stories naming CitrusAd. Where several outlets covered the same round, they are bundled under whichever ran the fullest account.
Retrospective on five Australian technology companies bought for nine-figure sums in 2021, detailing buyers, prices and founder reactions for CitrusAd, Quantium, Invoice2go, Task and A Cloud Guru.
A roundup profiling nine past and present AFL players who founded or run businesses, including PickStar, CitrusAd, Gavl and Bluestone Lane, noting CitrusAd's acquisition by Publicis and earlier raises by PickStar and Gavl.
Also SmartCompany
Brisbane ad-platform startup Citrus has signed major retail clients including Coles and Ocado and closed a $5 million capital round as it chases the e-commerce advertising market.