Startup · $79m raised · AI
Sydney, NSW
Every investor coverage indicates participated in a round Fluent Commerce raised.
| Investor | Rounds | Invested |
|---|---|---|
| Arrowroot Capital | Series B | - |
| Bain Capital | Unnamed stage | $46,000,000 |
Investors whose own portfolio pages list Fluent Commerce, even though we haven't found any coverage of the round yet.
| Investor | Listed on |
|---|---|
| January Capital | its portfolio page ↗ |
Companies Fluent Commerce acquired or merged with, per published coverage. Buying a company is not investing in one: nothing here counts in the deals column.
| Name | Role | Sources |
|---|---|---|
| Graham Jackson | CEO | Startup Daily, SmartCompany (Fri 20 Feb 2026), SmartCompany (Tue 17 Feb 2026), fluentcommerce.com, SmartCompany (Tue 6 Aug 2019) |
| Jamie Cairns | Channel Sales Manager | ARN (ARNnet) |
Stories naming Fluent Commerce. Where several outlets covered the same round, they are bundled under whichever ran the fullest account.
Roundup of the week's Australian startup funding: fresh raises for five companies, Startmate's Summer '26 accelerator intake of 19 startups, and Affinda's acquisition of Pathfindr.
Also Startup Daily
Order management software firm Fluent Commerce has landed A$46 million from Bain Capital, money earmarked for AI features, the Fluent Connect platform, customer wins and overseas growth; Neu Capital advised on the deal.
Weekly roundup reporting seven startup raises, led by Fluent Commerce's Series B backed by Arrowroot Capital, plus funding for SpeeDx, eftsure, handdii, Pharmamark Nutrition, DC Power Co and Lumary.
Sydney order-management software firm Fluent Commerce has raised a Series B round led by American investor Arrowroot Capital, with funds earmarked for sales, marketing, product development and international expansion.
Also Startup Daily·SmartCompany·SmartCompany·Startup Daily·ARN (ARNnet)