Company
Every investor coverage indicates participated in a round Seedlip raised.
The transaction that ended Seedlip's run as a startup, per published coverage. It closes the funding history too, where it is the ladder's last rung.
| Bought by | Kind | Announced | Price | Sources |
|---|---|---|---|---|
| Diageo | Acquisition | undated | - | globalventuring.com, thegrocer.co.uk |
Companies Seedlip acquired or merged with, per published coverage. Buying a company is not investing in one: nothing here counts in the deals column.
Stories naming Seedlip. Where several outlets covered the same round, they are bundled under whichever ran the fullest account.
Founder David Vitale has fully bought back Starward Whisky, ending Diageo's eleven-year involvement via its Distill Ventures accelerator, which stopped taking new brands after sales declined in 2025.
Analysis of Diageo's March 2025 withdrawal from accelerator Distill Ventures, where it was sole limited partner, citing strategy changes under new leadership, plus portfolio company Westward Whiskey's bankruptcy.
Diageo is withdrawing from the Distill Ventures accelerator it backed since 2013, after a strategic review of its early-stage venture approach, leaving a smaller team to manage existing investments.
Also globalventuring.com